Richettes Beauty ⭐️
Brand Story
RICHETTES Beauty is a legacy reborn a modern luxury brand rooted in decades of creativity, innovation, and generational beauty.
My family’s beauty legacy began in the 1960s with Rich Rootz, a homegrown hair growth remedy passed down through generations. Long before beauty went mainstream, my family was already creating formulas, mixing ingredients in the kitchen, and helping women grow, glow, and feel richly confident.
Then came my mother a woman whose presence lit up every room. In the 80s and 90s, she became known for her signature look: her iconic LED light lip gloss, a trend she embraced before most people had ever seen it. Her gloss wasn’t just makeup it was her personality. It was bold, fun, unforgettable.
She wore it everywhere: to work, to events, on nights out confidently reapplying with the tiny LED light glowing like a spotlight on her lips. That glow became her trademark. It embodied her brightness, her beauty, and the way she lived unapologetically in her shine.
When she passed away, the glow didn’t fade it stayed with me.
RICHETTES Beauty is my tribute to her.
A tribute to the women in my family who created, innovated, and poured beauty into the world long before social media, branding, or beauty influencers existed.
Today, RICHETTES brings together:✨ the rich heritage of Rich Rootz from the 60s✨ the nostalgic glam of my mother’s 90s LED lip gloss✨ and the modern luxury every woman deserves
This brand is not just cosmetics it is a continuation of our family’s story. A story of resilience, creativity, rich roots, and women who weren’t afraid to shine.
RICHETTES Beauty exists to honor their legacy and to keep their light glowing through every gloss, every shade, and every woman who wears it. Sip MOMMY (TINA’S BABY GIRL )

Made for girl/ women who love to shine 👄